Yandex

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Yandex
Яндекс
Type N/A
Founded 1997
Headquarters Flag of Russia Moscow
Key people Arkady Volozh, CEO
Industry Internet
Search Engine
Products N/A
Revenue N/A
Employees 1000-2000
Website http://www.yandex.ru/

Yandex (Russian: Я́ндекс) is a Russian search engine and the largest Russian Web portal. Yandex was launched in 1997. Its name can be explained as "Yet Another iNDEXer" (yandex) or "Языково́й (language) Index". The Russian word "Я" corresponds to English "I" (as the singular first-person pronoun), making "Яndex" a bilingual pun on "index."

According to research studies conducted by TNS, FOM, and Comcon, Yandex is the largest resource and largest search engine in Russian Internet, based on the audience size and internet penetration.

Yandex LLC became profitable in November 2002. In 2004, Yandex sales increased to $17M, which was 10 times greater than the company's revenue just 2 years earlier. The net income of the company in 2004 constituted $7M. In June 2006, the weekly revenue of Yandex.Direct context ads system exceeded $1M. All of Yandex's accounting measures have been audited by Deloitte Touche Tohmatsu since 1999.

The closest competitors of Yandex in the Russian market are Rambler and Mail.ru. Although services like Google and Yahoo! are also used by Russian users and have Russian interfaces, Google has about 21-27% of search engines generated traffic to Russian sites and Yandex has around 44%. 12

One of the Yandex's largest advantages for Russian-language users is recognition of Russian inflection in search queries.citation needed

Since 2001, Yandex conducts regular Internet search contests named "Yandex Cup" with several thousands of participants and valuable prizes.citation needed

On 6th July 2006, Yandex and the BBC simultaneously hosted a webcast which used viewers' questions to interview Russian President Vladimir Putin. Yandex and the BBC dealt with the Russian-language and the English-language questions respectively. Yandex was represented by Aleksandr Gurnov, a famous Russian journalist and celebrity.

In March 2007 Yandex acquired Moikrug.ru a Russian social network to search and support professional and personal contacts.3

In September 2008 Yandex acquired the rights to Punto Switcher software program, an automatic Russian to English keyboard layout switcher. Punto Switcher also allows to change standard system key combinations for basic program commands.citation needed

References

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  • This page was last modified on 12 November 2008, at 09:07.

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